Envy when they were running had the odd girl here and there, i always remember the girl working on the zed picture
but it wasn't on every product more just on the home page.
i find the EBC ads cringy, if anyones seen them in garages or in magazines, the girl holding 2 brake discs, and theres another for exhausts. both look very 80's style and pose. looks very tacky.
adrian flux are using it at the moment with the flux babes, apparently all form their call centre and stripped to the 9's and possing for anything and everything. even have a flux babes calendar.
it can be a useful tool, but its how you use it that makes the difference.
I always cringe at car shows with the girls who think they are the hottest thing since toasted crumpets when in reality they look like this.